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Ever feel like business is a maze? I've been there!
Jump into my treasure trove of hands-on insights, straightforward strategies, and no-nonsense takes on the entrepreneurial world. Whether you're starting out or looking to refine your business dance, my blog has the groove to guide you.
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What color of underwear will you be wearing? And the things we do for luck in business.
“Panties not best thing on earth but next to best thing on earth.” — Chinese Proverb I’m not typically a believer but just in case the...
Debbie Goldfarb
Jan 28, 20223 min read
Dear Santa, here goes my grown-up Christmas list 2021
“Christmas is just like a day in the office. You do all the work and the fat guy in a suit gets all the credit.” Christmas is so much...
Debbie Goldfarb
Dec 21, 20212 min read
Marketing on traditions — making the most out of the most wonderful time of the year
“Dear Santa, just leave your credit card under the tree.” Thanksgiving brings with it the beginning of holiday celebrations. And this...
Debbie Goldfarb
Dec 10, 20213 min read
Think you’re cut out for entrepreneurship? Take this quiz.
“Dear pessimist, optimist and realist, while you guys were arguing if the glass is full or empty, I sold the glass. Sincerely,...
Debbie Goldfarb
Nov 10, 20213 min read
The Horrors of the Global Supply Chain Crisis and How to do Business in the Midst of it
“We make up horrors to help us cope with the real ones.” — Stephen King Halloween being my favorite of all holidays is just around the...
Debbie Goldfarb
Oct 20, 20213 min read
7 F’s of Marketing — when the old marketing mix models don’t work anymore.
You see a gorgeous girl at a party. You go up to her and say, “I’m rich. Marry me.” That’s marketing! If only my Marketing professor in...
Debbie Goldfarb
Oct 11, 20212 min read
How Storytelling in Marketing Can Lead to a Happy Ever After for your Brand
“No matter what you do your job is to tell your story.” — Gary Vaynerchuck My grandma was a great GIN player. While playing my grandma...
Debbie Goldfarb
Sep 30, 20213 min read
The Power of Being Coachable (and how to improve on it)
“If at first you don’t succeed… try doing what your coach told you to do the first time.” My dad was a stubborn man. One time, my mom was...
Debbie Goldfarb
Sep 14, 20213 min read
California Dreaming: A marketer’s guide to succeed in the Golden State
“You can check out anytime you like but you can never leave.” — Hotel California, Eagles When I was 15, I was obsessed with the idea of...
Debbie Goldfarb
Aug 29, 20215 min read
Crowdfunding: How to win the game
“All I need right now is a hug… and five hundred thousand dollars in cash.” I was an entrepreneurial child. I sold candies in grade...
Debbie Goldfarb
Aug 9, 20214 min read
Tokyo 2020 Olympics from a Marketer’s perspective: Boon or Boondoggle
“Let me win. But if I cannot win, let me be brave in the attempt.” — Special Olympics athlete oath The 1984 Los Angeles Olympics was a...
Debbie Goldfarb
Jul 15, 20213 min read
Harley Davidson’s Strategy in the New Normal and What We Can Take Away From it
“I can’t hear you over the rumble of my freedom.” — Harley Davidson of Atlanta I’m a boomer… and I’ve always loved Harley Davidson —...
Debbie Goldfarb
Jul 5, 20213 min read
The one thing I learned from Comic Books that makes good business sense
“With great power comes great responsibility.” — Spiderman I love comic books! I have loved comic books way before Disney bought Marvel...
Debbie Goldfarb
Jun 5, 20213 min read
What the heck is wig? Popular slang words and why they matter to marketers.
“If you talk to a man in a language he understands, that goes to his head. If you talk to a man in his own language, that goes to his...
Debbie Goldfarb
May 22, 20214 min read
Things I Learned from my Mom about Business
"Sometimes I open my mouth and my mother comes out." It has been close to a year since my mom passed away. She died from COVID in a...
Debbie Goldfarb
May 7, 20213 min read
What the Milkman Can Teach us about Customer Experience
“Funny how the new things are the old things.” — Rudyard Kipling I have so many fond memories growing up growing up in the St. Louis...
Debbie Goldfarb
Apr 13, 20214 min read
The Minority Report — Why We Should Support Asian-owned Business in the U.S.
“I get the worst compliments all the time. ‘Oh! You’re Asian? I love orange chicken.” — Jokoy Only three years ago, when the movie Crazy...
Debbie Goldfarb
Mar 26, 20213 min read
March Madness and What it Can Teach us About Business
“As you know, madness is like gravity. All it takes is a little push.” — Joker The month of March brings a curious ailment across the...
Debbie Goldfarb
Mar 13, 20214 min read
How to pivot your business to success in 2021
“Change is not a four-letter word… but often your reaction to it is!” Last Saturday night — I was surfing the channels looking for late...
Debbie Goldfarb
Mar 3, 20214 min read
Valentine’s version 2021-how consumption will change in the time of COVID
“Cupid rhymes with stupid!” I must admit that I am a sucker for everything romantic… in the movies, that is. I’ve watched Pretty Woman...
Debbie Goldfarb
Feb 10, 20212 min read
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