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Ever feel like business is a maze? I've been there!
Jump into my treasure trove of hands-on insights, straightforward strategies, and no-nonsense takes on the entrepreneurial world. Whether you're starting out or looking to refine your business dance, my blog has the groove to guide you.
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A Look into the Future: Top 9 retail trends that will change how we shop
"There’s a reason why the windshield is bigger than the rearview mirror. Where you are going is more important than where you’ve been.” -...
Debbie Goldfarb
Jan 23, 20233 min read
Survival Strategy for Your Small Business Amid a High Inflation Environment
“60 may be the new 40 but the 100-dollar bill is the new 20.” It seems these days everybody’s talking about inflation. Things are getting...
Debbie Goldfarb
Nov 29, 20222 min read
A Look into Count Dracula: How to Create a Strategy for Brand Immortality
“There is a reason why all things are as they are.” - Dracula I’ve always loved Halloween…and why not? It’s the only holiday where I get...
Debbie Goldfarb
Oct 18, 20223 min read
Being Queen of Something – Everything You Need to Know About Influencer Marketing
"What's a queen without her king? Well, historically speaking, more powerful." Like most people I’ve been obsessed with the British Royal...
Debbie Goldfarb
Oct 3, 20224 min read
8 Little Changes Business Owners Can Do To Make a Big Difference in the Fight Against Climate Change
I admit I buy a lot of stuff that I don’t really need… except emotionally, a.k.a. retail therapy. But with everyone talking about climate...
Debbie Goldfarb
Sep 5, 20224 min read
Metaverse: What the Buzz is All About
“Virtual reality is the first step in a grand adventure into the landscape of the imagination.” -Frank Biocca To a stereotypical boomer...
Debbie Goldfarb
Aug 11, 20223 min read
Another Mall Bites the Dust – How to Survive the American Retail Apocalypse
“Whoever said that money can’t buy happiness simply didn’t know where to shop.” Some of my most vivid childhood memories were...visiting...
Debbie Goldfarb
Jul 27, 20223 min read
It's the end of free money, now what? Financing strategies to get capital for your small business.
Money doesn't grow on trees. Trust me as a kid I checked each tree in our backyard. So, growing up, me and my sister got a tiny...
Debbie Goldfarb
Jul 5, 20223 min read
Qualities of relevant brands, and why it matters now more than ever
"We have to keep transforming ourselves to stay relevant for the future.”- Maurice Levy Bob Dylan sang about it in his anthem in 1964…...
Debbie Goldfarb
May 23, 20223 min read
The Big Quit, And How to Keep and Attract Talent for your Small Business
“I’m quitting to pursue my dream of not working here!” Back in the day when I had a corporate job at various financial service &...
Debbie Goldfarb
May 4, 20223 min read
6 Smart Business Moves to Help you Navigate the Current Economic Crisis
March Madness is here. Fortunately, I’ve warmed up by being mad all February.” Beware the Ides of March! The 15th day of March may have...
Debbie Goldfarb
Mar 28, 20223 min read
Does age really matter when it comes to brands?
“I finally figured out what I wanted to be when I get older… younger.” I hated being a kid! I have spent most of my childhood life...
Debbie Goldfarb
Feb 28, 20224 min read
The Power of Positive Thinking — Being Optimistic in Challenging Times
“We are all in the gutter but some of us are looking at the stars.” — Oscar Wilde Ever wonder why some people immediately see the bright...
Debbie Goldfarb
Feb 14, 20223 min read
What color of underwear will you be wearing? And the things we do for luck in business.
“Panties not best thing on earth but next to best thing on earth.” — Chinese Proverb I’m not typically a believer but just in case the...
Debbie Goldfarb
Jan 28, 20223 min read
Dear Santa, here goes my grown-up Christmas list 2021
“Christmas is just like a day in the office. You do all the work and the fat guy in a suit gets all the credit.” Christmas is so much...
Debbie Goldfarb
Dec 21, 20212 min read
Marketing on traditions — making the most out of the most wonderful time of the year
“Dear Santa, just leave your credit card under the tree.” Thanksgiving brings with it the beginning of holiday celebrations. And this...
Debbie Goldfarb
Dec 10, 20213 min read
Think you’re cut out for entrepreneurship? Take this quiz.
“Dear pessimist, optimist and realist, while you guys were arguing if the glass is full or empty, I sold the glass. Sincerely,...
Debbie Goldfarb
Nov 10, 20213 min read
The Horrors of the Global Supply Chain Crisis and How to do Business in the Midst of it
“We make up horrors to help us cope with the real ones.” — Stephen King Halloween being my favorite of all holidays is just around the...
Debbie Goldfarb
Oct 20, 20213 min read
7 F’s of Marketing — when the old marketing mix models don’t work anymore.
You see a gorgeous girl at a party. You go up to her and say, “I’m rich. Marry me.” That’s marketing! If only my Marketing professor in...
Debbie Goldfarb
Oct 11, 20212 min read
How Storytelling in Marketing Can Lead to a Happy Ever After for your Brand
“No matter what you do your job is to tell your story.” — Gary Vaynerchuck My grandma was a great GIN player. While playing my grandma...
Debbie Goldfarb
Sep 30, 20213 min read
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